Driven by social responsibility
Inspired by curiosity
Driven by social responsibility
Inspired by curiosity
At Van Geel, innovation and responsibility come together. For more than 45 years, we have been growing with passion and respect for people and nature, always looking for new ways to make our plants stronger, more sustainable, and more beautiful.
A bold combination
A bold combination
More than 100 beautiful orchid varieties (Phalaenopsis), several powerful, exclusive bromeliad varieties (Achmea and Tillandsia), and high-quality, distinctive skimmias. A daring combination, you might think? That’s right. This actually shows exactly how we are wired.
Courage and curiosity
as motivation
Courage and curiosity
as motivation
At Van Geel, we like to explore new, unknown paths. We like to lead the way and we have courage. We don’t choose the easiest products to grow. That’s what makes it interesting for us. We like to investigate, explore, innovate, and learn by doing. We create, discover, and are true optimists. We believe that if you can dream it, you can achieve it. Curiosity pays off. At the same time, we remain down-to-earth and realistic. After all, we are still from Drenthe.
Our modern nursery
Our modern nursery
In our modern nursery—a beautiful family business with the second generation at the helm—high-quality ornamental plants are grown in the most sustainable way possible. We handle all stages of cultivation ourselves, with a focus on and respect for both people and nature. From water to packaging, from energy to labor, doing good is a priority at Van Geel. Doing good for the planet, but also for our people. For us, these two things go hand in hand.
Unique
and authentic
Unique
and authentic
By investing in our people and in technological innovations, we create unique, customized products. Distinctive, innovative, visually appealing, and sustainably produced. Ready to use. For high-end retail and specialist stores. Worldwide and around the corner. That’s what makes us authentic. For over 45 years.
Meet Van Geel
A modern plant nursery
where high-quality products
are grown in a sustainable manner.
A modern plant nursery
Your contact person
Get in touch directly with the right people.
1977

Origins and evolution of the company
Rien and Ada van Geel moved from the Noordoostpolder to Erica in Drenthe in 1977. Rien bought a 0.5-hectare nursery on the Beekweg: After just one year, the decision is made to specialize in chrysanthemums. which grew from one small greenhouse into a modern and sustainable business covering 10 hectares.
1977
Origins and evolution of the company
Rien and Ada van Geel moved from the Noordoostpolder to Erica in Drenthe in 1977. Rien bought a 0.5-hectare nursery on the Beekweg: the beginning of over 45 years of horticultural history, which grew from one small greenhouse into a modern and sustainable business covering 10 hectares.

1986
Other side of the street
In 1986, 10 hectares of land was purchased on the other side of the street and 1.5 hectares of new land was built here in 1987.
1986
Other side of the street
In 1986, 10 hectares of land was purchased on the other side of the street and 1.5 hectares of new land was built here in 1987.
1992
New development of 1.7 hectares
1997
New development of 1.5 hectares
2002
Demolition and new construction of 1.5 hectares and the 1 metre elevation of 1.5 hectares of existing greenhouse space
2002
Demolition and new construction of 1.5 hectares and the 1 metre elevation of 1.5 hectares of existing greenhouse space
2003
Son-in-law Johan Booster joins the company
2003
Son-in-law Johan Booster joins the company
2006/
2007

Acquisition and conversion of adjacent business, from a rose greenhouse to an orchid greenhouse
2006/2007
Acquisition and conversion of adjacent business, from a rose greenhouse to an orchid greenhouse

2008

Martijn van Geel joins the company in the sales department
2008
Martijn van Geel joins the company in the sales department

2012
Takeover by Martijn and Johan, Rien steps down
2012
Takeover by Martijn and Johan, Rien steps down
2016
New development orchid stage 1
2016
New development orchid stage 1
2018
New development orchid stage 2
2018
New development orchid stage 2
2023

Johan steps down, Jorrit van Geel – see picture – begins in the sales department
2023
Johan steps down, Jorrit van Geel – see picture – begins in the sales department

2024

Start of bromeliad cultivation and launch of test centre
2024
Start of bromeliad cultivation and launch of test centre

Contact
us
Would you like to know more about Van Geel?
Contact us today.
Mailing address
Beekweg 24
7887 TN Erica
Van geel orchideeen B.V.
KVK: 04079559 | BTW: 8153.64.295.B.01
Fact: administratie.orchidee@vangeel.nl
Contact
us
Would you like to know more about Van Geel?
Contact us today.
Mailing address
Beekweg 24
7887 TN Erica
Van geel orchideeen B.V.
KVK: 04079559 | BTW: 8153.64.295.B.01
Fact: administratie.orchidee@vangeel.nl













